DENVER, CO, United States, via ETELIGIS INC., 06/26/2015 – – Hangover Joe’s Holding Corporation (OTC Pink: HJOE) (PINKSHEETS: HJOE), is pleased to announce we have completed a successful first production run of our new hangover recovery shot formula for Cure Korea and we are now in the process of shipping the product to South Korea. This is a massive accomplishment for our company. We had been in development for over a year and a half and had to go through the process of the Ministry of Food and Drug Safety (MFDS) which is the Korean version of the FDA. We are the first hangover recovery shot and dietary supplement in the form of a recovery shot that has been accepted into South Korea. This is a huge accomplishment as now Koreans will have the delivery system of a hangover recovery shot to aid in the relief of a hangover. South Korea is one of the leading countries in the world for alcohol consumption.
Cure Korea has already pre-sold the hangover recovery shot to convenience store chains and grocery stores and big box stores all over the country. We see an entire nation waiting for Hangover Joe’s recovery shot.
In South Korea, booze can act like a pressure valve, allowing people to vent frustrations. Booze also acts as a lubricant, oiling the wheels of business. And, of course, booze acts like, well, booze, getting people drunk. Hangover recovery shots can aid South Koreans as we have developed what we believe will be the next big morning after hangover recovery remedy for the country. South Korea’s strict social protocols seem to dissolve in alcohol, with the most hierarchical of relationships turning to brotherhoods by the end of the night, or early morning. People have to get up and get to work as it’s important if you can hang with the boss at night to be in the office in the morning. Mondays are a big night for hoesik, so there are fewer cars during evening rush hour, as most office workers leave them at work so they can go drinking. Tuesdays are a rest day, while Wednesday and Thursday nights are also big nights for company drinking. Drinking is such a big part of Korean life that Seoul traffic is said to correspond with the city’s drinking culture. This is the perfect country in Asia to launch our brand. We have the perfect product and delivery system and Cure Korea is marketing the hangover recovery shot in 6 pack just for this purpose. “This is the start of a huge business for our company in Asia,” said Shawn Adamson Co-founder of Hangover Joe’s. “I personally have been the point person dealing with the Cure Korean team and they have made a strong investment with us, but they also know the market and have made huge in roads into distribution both in Korea and now Japan. This is going to be a market where we keep containers on the water going to different ports and they’re going to expand distribution throughout Japan and areas of China and Southeast Asia. We are going to learn a lot from South Korea as we move forward,” added Adamson.
“We’re going to do millions of dollars in sales in these markets,” added Mike Jaynes, Co-Founder of Hangover Joe’s and Chairman of the Board. ”We designed this product especially for this market and they did focus group testing and research, plus the largest shareholder of Cure Korea is a household name there and she will help market the product across the country and beyond. They are going to do a lot of advertising and brand building and because this is the first American style shot to the market. We’re going to gain huge market share.”
“We have been having a great summer!” said Matthew Veal, CEO of Hangover Joe’s. “We put together a large distribution agreement with a new partner for the exclusive rights to our brand in North America, and 3 other countries as well as we have had some very exciting things closing over the last few weeks. We are positioned now in a way we have not ever been and we’re going to build our brands and take the company to new levels of revenue and sales. These are exciting times. We were just featured on Food Factory USA on the FYI A&E Network and we had a very positive response from this and the show is replaying over and over into the fall so we getting great national exposure with our Git R Done Energy Shot! Amazon has launched us in a new, direct relationship between them and our company. Larry The Cable Guy has been helping promote the brand on Amazon and sales have actually exceeded the forecasts, so this is very exciting. We will also be launching on more retailers and the beta testing phase is going on at this time. We are working hard to bring value to our shareholders – we call them our believers – and we look forward to even more news that they are going to be very proud of the future.”
Additional details of the Company’s business, finances, appointments and agreements can be found as part of the Company’s public disclosure as a reporting issuer with the Securities and Exchange Commission ("SEC") available at http://www.sec.gov. For more information, visit our website at http://www.GitRDoneEnergy.com & http://www.hangoverjoes.com or https://www.facebook.com/GitRDoneEnergy and on twitter @GitRDoneEnergy.
Notice Regarding Forward-Looking Statements
This news release contains "forward-looking statements." Statements in this press release that are not purely historical are forward-looking statements and include any statements regarding beliefs, plans, expectations or intentions regarding the future. Such forward-looking statements include, among other things, the Company’s expectations regarding the development of marketing and sales relations nationally. Actual results could differ from those projected in any forward-looking statements due to numerous factors. Such factors include, among others, the inherent uncertainties associated with developing new products and operating as a development stage company, our ability to raise the additional funding we will need to continue to pursue our business and product development plans, competition in the industry in which we operate and market conditions. These forward-looking statements are made as of the date of this news release, and we assume no obligation to update the forward-looking statements, or to update the reasons why actual results could differ from those projected in the forward-looking statements, except as required by applicable law, including the securities laws of the United States. Although we believe that any beliefs, plans, expectations and intentions contained in this press release are reasonable, there can be no assurance that any such beliefs, plans, expectations or intentions will prove to be accurate. Investors should consult all of the information set forth herein and should also refer to the risk factors disclosure outlined in the reports and other documents we file with the SEC, available at www.sec.gov.
Hangover Joe’s Holding Corporation
SOURCE: Hangover Joe’s Holding Corporation